The ideal trade show giveaway has changed considerably over the last few years.
Largely influenced by a change in the corporate gifting market, these days potential clients, customers and partners expect quality promotional products that reflect both the businesses branding and USP’s.
The best trade show and conference giveaways are those which leave your potential audience with a product that not only stands the test of time, but is also useful over this period too.
A quality trade show promotional products strategy will give you an edge over the competition and give your brand the perfect opportunity to spread the word about your products, services and overall brand USPs.
In this blog, we’ll cover 7 of our favourite trade show giveaway ideas.
In an age where we rely so heavily on our phones, tablets and other gadgets, a branded power bank can truly be a saving grace when battery levels are low.
That’s precisely why our extensive range of branded power banks can be the absolute ideal giveaway at your next conference.
All of our power banks can be printed in a range of spot colours, full colour or laser engraved on either side of the product. These are really capable of making a splash at your event, since they can even be printed with full logo and branding and even in a range of customised designs.
At any trade show, your promotional swag should be turning heads. Ask yourself, would I stop here if I saw the gifts on offer?
If the items are both useful and practical, the answer should certainly be an emphatic yes!
Bluetooth trackers are fantastically useful gadgets that can be attached to your valuables, such as keys, wallets and purses and any other valuables to help you keep track of them.
Our valuables are named as such for a reason – they’re valuable and since we use (and often lose) these items almost daily Bluetooth trackers are ideal for consistent brand recall.
According to the latest statistics, 83% of consumers claim that they would keep a branded umbrella due to its usefulness (particularly when considering the great British weather) and 51% said they’d be more likely to do business with a brand that gave them an umbrella.
Umbrellas are right up there when it comes to items that offer use offer a long period of time, for the following reasons:
- They’re cost effective for the brand to produce.
- They have a considerable print area for logos and branding.
- They can be seen at a distance.
- Can be used throughout the year.
As mentioned, phones and tablets are a staple item for most of us, in fact, statistics show that 87% of the UK population now owns a smartphone and the average Brit spends 4 hours and 14 minutes each day on their phone.
With these statistics in mind, it shouldn’t be a surprise that branded giveaways are steering more towards tech products than anything else.
Our range of charger cables are absolutely ideal for a range of portable gadgets, since they all come with different charger connections to fit almost any device, whether Apple or Android.
In addition to tech items, sometimes everyday items can have a huge impact on your audience, especially when you consider items that everyone always seems to forget.
By offering these items to your audience, you’re almost guaranteed they’ll be used on a daily basis.
Lip balm is certainly one of those items, particularly as we get into the winter months and the cold winds can have adverse effects on the skin, and lips in particular.
On the surface offering promotional products may seem as though it’s only about trying to convince a customer that you’re the right option for them with a few freebies.
While this of course true to some extent, your promotional giveaways will never have the desired impact you’re looking for unless you’re able to offer real world value in application.
Almost anyone can benefit from a pair of wireless earbuds, and the great thing is that it’s almost certain they’ll be used frequently.
Our range of earbuds and earphones come in a range of styles, shapes and sizes to suit your branding requirements.
USB Flash Drives
Branded USB Flash Drives are understandably a very popular giveaway item and trade shows and conferences. They are useful, robust and an ideal item for showcasing logos and brand colours.
Not only are these ideal for day-to-day use when storing personal files, photos and other data, but great for around the office too.
We offer a range of standard designs, which include a variety of colours, printing and laser engraving to ensure that you can reflect your brand in any way you see fit.
In addition to this, we also offer a custom design service for something a little more unique for your brand.
The USB drive itself can last for many years, which means that the USB drive is an absolutely perfect promotional tool for almost any business.