Modern technological advancements are fantastic, cloud storage, in particular, is a highly convenient and safe way to store information. That said, the humble USB is a tried and true method of storing and transporting data. We think there’s undoubtedly still a place for it, even in an advancing technological society. In this blog, we’re [...]
These days just about any business has a website, as well as multiple social platforms too, so it begs the question, are business cards still the key to presenting yourself professionally? In this blog, we’re going to explore arguments for and against, and present some alternative business card ideas, that are both creative and [...]
According to statistics from Universities UK, during 2017-18 there were 2.34 million students studying in the UK at higher education institutions. If you think about these figures in terms of promotional reach, university students and faculty members offer massive potential for brand exposure, with branded products one of the best ways to expose [...]
The goal of any business is to create stable, enduring relationships with clients and customers that mean they continue to return to your business time-after-time. SMEs can only thrive when their relationships with their customers is strong, so as a small business owner keeping your customers happy is absolutely imperative. Giving promotional gifts to [...]
Unlike other more popular and expensive forms of marketing, promotional products can serve pretty much any purpose you need them to, and the different creative ways to market and customise your items are pretty much endless. However, this up-side can also be your downfall; while it gives small businesses more choice, it also [...]
With so many businesses focusing their efforts solely online, it's easy to neglect other opportunities that are available to promote a company through more traditional means. This unfortunately could represent a large chunk of your target market that you aren’t tapping into if you swear it off altogether. Business giveaways and promotional products are [...]
Packaging plays a crucial and prevalent role in modern life, with figures suggesting that an average consumer in the western world will handle more than 50 packaged products a day. It’s no wonder then that billions of tons of packaging waste ends up in landfill sites all around the world, filling up our [...]
The use of promotional merchandise can have countless positive impacts on your brand, effectively complementing its overall marketing strategy. Branding your company’s logo on promotional merchandise should be considered an investment and shouldn’t be something to shy away from when allocating marketing budget. Most people love to receive free stuff from companies, particularly [...]
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